Sylvina Johnson

 

Creative with 13 + years of agency experience working across B2B, B2C and B2G clients. Experienced in concept devleopment, brand visual strategy, print and digital design. Focused on creative team development, creative culture and service enhancement.



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Work
  1. Trentham
  2. Camden Council
  3. Bangor University
  4. Cabinet Office
  5. Popcorn Video
  6. Destination Gym
  7. The Hanley Economic Building Society
  8. Synectics Solutions
  9. World of Wedgwood
  10. UoL Ness Botanic Gardens
  11. Starbots Creative
  12. Cliff College - Freelance
  13. Stoke on Trent College
  14. Sandwell College

Bangor University 

Offering a unique student experience in an unrivalled location, Bangor University should stand out amongst its competitors. But the university needed to engage and connect with their core target audience – Gen Z. 

Following a successful tender process, the recruitment team partnered with us to produce creative campaigns that aim to increase awareness of the university, student applications and open day attendance.My role was to create the concept designs across several campaigns in their recruitment cycle. From Clearing to Post Grad, each needed to adhear to the universities brand guidelines but push the creative boundaries so that each campaign was fresh and unique. I then managed and was involved in the deployment across some 200 assets including campaign videos, social media ads and UCAS ads.
Campaign video edit and motion graphics
Campaign style visual



 


Clearing campaign concept
Post-Graduate campaign style
Ad deployment gifs
Autumn open days campaign style



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